SEO

Some business owners are hesitant to jump onto YouTube with both feet. Making videos (well, good videos) takes time and a moderate level of skill. Plus, many business owners are under the impression that YouTube doesn’t do much for their SEO ranking - and if it doesn’t boost your SEO, why bother? 

It’s a brand-new year, and I know you’ve got lots of great plans for how you’ll make 2022 the best year yet. 

As you’re finalizing your goals for the new year, I’d like to offer a suggestion for one thing you should add to your list:

Work with an SEO expert. 

More and more businesses are catching on to the fact that SEO really does matter. And as that awareness grows, your ability to play the SEO game might be the main thing that sets you apart from your competition. 

The flowers are blooming, the birds are chirping, and it’s time to do some spring cleaning. 

Why not try a different approach this year? 

Instead of focusing your efforts on washing windows or organizing closets, start your spring cleaning on your homepage! 

Your website is the virtual front door of your business and the key to your SEO strategy. The better your website is, the higher your SEO ranking will be, so let’s look at some of the things you can do to clean up your site and boost your SEO: 

You already know that SEO is really important, but do you truly know the benefits of strong SEO? 

There are so many that if I tried to list them all, we’d be here all day! I don’t want to take up too much of your valuable time, so let’s just focus on the 3 major benefits of strong SEO.

As a home services provider, you understand the importance of getting your name in front of customers, but it’s getting harder and harder to get the exposure you need organically. Organic reach through social media is all but dead, and even relying on strong SEO strategies might not be enough to get your business in front of your community. 

As a home services provider, you’re in an enviable position - you’re surrounded by potential customers everywhere you go! 

Your customers are your neighbors and friends, your bank teller, and even the person ahead of you in the supermarket checkout line - but how do you get the word out about your business??

Local SEO has made it easier than ever to boost your visibility without resorting to gimmicks (inflatable wavy-arm guy, I’m looking at you) or ineffective marketing tactics. 

Chances are, you’ve heard of SEO, but do you really know what that means?? If not, you are not alone!!  

Many business owners have a less than basic understanding of SEO strategies and practices, and who can blame them? Constantly changing algorithms and search engine requirements make it nearly impossible to keep up while running a busy company.