Website Management

You built a top-of-the-line website when you started your business - but when was the last time you REALLY looked at it??

Your website is critically important to your overall success. It’s often the first thing potential customers see, and you obviously want to make a great first impression! 

It’s important to remember that your website should grow and evolve alongside your business. It’s not a “set it and forget it” tool. If you’re not regularly updating your site, there’s a very good chance you’re losing business. 

When’s the last time you updated your website? 

If you answered anytime within the last month, good job! You’re on the right track!

If it’s been a year or so, it’s probably time to make a few changes…

If it’s been over 5 years - sit down, we’ve got work to do! 

Experts generally agree that your website should undergo significant updates every 3-5 to keep it current with technology trends, but you should also be making regular content updates as well. 

Here are 5 signs that your website is ready for a refresh:

Your website is like the front door of your business. It welcomes prospective customers and invites them in to take a look around and get to know your brand. 

It needs to look good, load quickly, and be easy for your customers to navigate and find exactly what they’re looking for. 

There are a few simple (and fairly inexpensive!) tricks for making your website look its best and bring more conversions. If you want to elevate your website, try this:

 

Web design trends change a little bit every year, and 2022 is no exception! 

This year’s trends have one thing in common - MAJOR creativity. We’re seeing an emphasis on fun interactive content, revivals of retro looks, and bold, experimental designs that immediately grab the eye. 

Whether your brand’s aesthetic is casual and fun, or sophisticated and avant garde, you’re sure to find a look that stands out in these 2022 web design trends:

 

The flowers are blooming, the birds are chirping, and it’s time to do some spring cleaning. 

Why not try a different approach this year? 

Instead of focusing your efforts on washing windows or organizing closets, start your spring cleaning on your homepage! 

Your website is the virtual front door of your business and the key to your SEO strategy. The better your website is, the higher your SEO ranking will be, so let’s look at some of the things you can do to clean up your site and boost your SEO: 

 

Your website is the first place potential customers go when they want to learn more about your business, so you need one that makes a great first impression. 

If new visitors are greeted with a site that’s outdated, slow to load, or difficult to navigate, there’s a good chance they’ll pass on your business and check out your competition instead. 

We don’t want that to happen, so here are 3 signs that tell you your website might be ready for an update (and what you can do about it!) 

 

As a home services provider, you’re in an enviable position - you’re surrounded by potential customers everywhere you go! 

Your customers are your neighbors and friends, your bank teller, and even the person ahead of you in the supermarket checkout line - but how do you get the word out about your business??

Local SEO has made it easier than ever to boost your visibility without resorting to gimmicks (inflatable wavy-arm guy, I’m looking at you) or ineffective marketing tactics. 

Skilled craftsmanship is an art. You’ve spent years honing your talents and your trade, and your skills are the envy of your competition. 

You’ve built a thriving home service business, and you can do things most people can’t - but that doesn’t mean you can do EVERYTHING! 

Many home service providers don’t have the time or technical know-how to build a business-worthy website, but as long as they’ve got Resonetrics on their side, they don’t have to!